We had the great opportunity to be a partner at UXDX EMEA 2024 in Dublin this year, the go-to event for UX, design, product, and dev professionals, ranked among the top 10 in our industry. With two days packed full of knowledge sharing and hands-on workshops, we set up our own booth to connect with attendees, share live demos, and even host a fun ping pong challenge!
Here are 3 of the most valuable insights and takeaways we gathered from the event.
Do agile right
Rory Madden, Founder of UXDX, kicked off the event with a powerful keynote addressing the issue of “fake agile.” He offered practical advice on how teams can move beyond surface-level practices and embrace real, lasting agile transformation. He highlighted the growing shift towards a culture that prioritizes flexibility, user-centered design, and effective communication. And, he made it all clear, that creating better products starts with one key principle: truly “doing agile right.”
Leading Through Times of AI
Generative AI is a big topic in product development, with fast progress leading to talks about how it will affect jobs and the future. At UXDX EMEA 2024, the focus was on AI, with product demos and a lively debate between speakers about its role in our industry. A key point from the talks was that AI should be seen as a tool that boosts human creativity, not seen as a competitor.
Collaboration Drives Innovation
This year’s UXDX event highlighted the importance of a collaborative, strategic approach in overcoming challenges in large organizations. By reducing silos, improving cross-functional communication, and creating a culture of design and innovation, teams can better meet the needs of both users and stakeholders. The focus was on aligning vision, innovation, and efficiency to address complex enterprise challenges.
The Useberry Experience: Demos, Ping Pong and Fun!
At UXDX, we had so many great conversations about how Useberry can really help UX teams level up their workflow. From fast prototype testing to gathering user feedback, people were excited to see how our tool makes the research process smoother and more efficient. The buzz around features like click tracking, user flows and video recordings showed how much value teams are placing on data-driven decisions. If you’re curious about how these features can help your team, check out our product overview.
UXDX was such a great spot to meet awesome people, share ideas, and geek out over all things UX! It’s the kind of event where you walk away with new friends and fresh inspiration.
Bill Kirimkiridis, CEO & Co-Founder at Useberry
Our very own Head of Design, George Kordatos, joined the live demo stage showcasing how Useberry empowers user experience research. With hands-on practice, George highlighted how our platform empowers teams to gather valuable insights following a 3-simple-step-process and create products that truly resonate with users, based on valuable user insights.
Ping Pong Game On!
But the excitement didn’t stop there! Our ping pong challenge turned things into a lively arena. Attendees took a break from sessions and workshops to showcase their skills and compete for a chance to win a free Growth Plan for 12 months, along with an exclusive Useberry medal and branded merch. It was a fantastic way to break the ice, foster connections, and have fun, all at the same time!
In Summary
Our time at UXDX EMEA 2024 in Dublin was an incredible experience! We connected with a community that is just as passionate about user research and product development as we are. The event left us feeling inspired, motivated, and more committed than ever to providing teams with the tools they need to make informed, user-driven decisions.
We’re taking these learnings back with us and will continue to help our clients build better products. Thanks again to everyone who stopped by our booth, joined the live demo, or competed in the ping pong challenge. If you missed out or want to learn more, feel free to reach out—we’d love to chat about how Useberry can support your UX and product goals! You can also book a demo with us to see the platform in action!
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We’d love to know your experience with Useberry and we will be excited to hear your thoughts and ideas.
